Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0076AA
RGB
0, 118, 170
HSL
198, 100%, 33%
HSB
198, 100%, 67%
CMYK
100, 31, 0, 33
LAB
46, -14, -36
LCH
46, 39, 249
OKLCH
0.54, 0.12, 238
XYZ
14, 16, 40
LUV
46, -30, -51
HWB
198, 0%, 33%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.