Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0079AE
RGB
0, 121, 174
HSL
198, 100%, 34%
HSB
198, 100%, 68%
CMYK
100, 30, 0, 32
LAB
47, -14, -37
LCH
47, 39, 249
OKLCH
0.55, 0.12, 238
XYZ
14, 17, 43
LUV
47, -31, -52
HWB
198, 0%, 32%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.