Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0090AF
RGB
0, 144, 175
HSL
191, 100%, 34%
HSB
191, 100%, 69%
CMYK
100, 18, 0, 31
LAB
55, -25, -26
LCH
55, 36, 226
OKLCH
0.60, 0.11, 220
XYZ
18, 23, 44
LUV
55, -39, -35
HWB
191, 0%, 31%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.