Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
009AB9
RGB
0, 154, 185
HSL
190, 100%, 36%
HSB
190, 100%, 73%
CMYK
100, 17, 0, 27
LAB
58, -27, -26
LCH
58, 37, 225
OKLCH
0.63, 0.11, 219
XYZ
20, 27, 50
LUV
58, -42, -36
HWB
190, 0%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.