Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
009DB3
RGB
0, 157, 179
HSL
187, 100%, 35%
HSB
187, 100%, 70%
CMYK
100, 12, 0, 30
LAB
59, -30, -22
LCH
59, 37, 216
OKLCH
0.64, 0.11, 212
XYZ
20, 27, 47
LUV
59, -43, -28
HWB
187, 0%, 30%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.