Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00B7DB
RGB
0, 183, 219
HSL
190, 100%, 43%
HSB
190, 100%, 86%
CMYK
100, 16, 0, 14
LAB
68, -30, -30
LCH
68, 42, 224
OKLCH
0.72, 0.13, 219
XYZ
30, 39, 73
LUV
68, -49, -42
HWB
190, 0%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.