Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02252B
RGB
2, 37, 43
HSL
189, 91%, 9%
HSB
189, 95%, 17%
CMYK
95, 14, 0, 83
LAB
13, -11, -8
LCH
13, 13, 216
OKLCH
0.24, 0.04, 211
XYZ
1, 2, 3
LUV
13, -9, -6
HWB
189, 1%, 83%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.