Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02A9BD
RGB
2, 169, 189
HSL
186, 98%, 37%
HSB
186, 99%, 74%
CMYK
99, 11, 0, 26
LAB
63, -32, -21
LCH
63, 39, 213
OKLCH
0.67, 0.12, 210
XYZ
23, 32, 53
LUV
63, -47, -27
HWB
186, 1%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.