Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
038299
RGB
3, 130, 153
HSL
189, 96%, 31%
HSB
189, 98%, 60%
CMYK
98, 15, 0, 40
LAB
49, -24, -21
LCH
49, 32, 221
OKLCH
0.56, 0.10, 216
XYZ
14, 18, 33
LUV
49, -36, -28
HWB
189, 1%, 40%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.