Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
04377B
RGB
4, 55, 123
HSL
214, 94%, 25%
HSB
214, 97%, 48%
CMYK
97, 55, 0, 52
LAB
24, 8, -44
LCH
24, 45, 280
OKLCH
0.35, 0.13, 258
XYZ
5, 4, 19
LUV
24, -12, -52
HWB
214, 2%, 52%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.