Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
04527A
RGB
4, 82, 122
HSL
200, 94%, 25%
HSB
200, 97%, 48%
CMYK
97, 33, 0, 52
LAB
32, -9, -29
LCH
32, 31, 252
OKLCH
0.42, 0.09, 240
XYZ
7, 7, 20
LUV
32, -21, -37
HWB
200, 2%, 52%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.