Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0481A3
RGB
4, 129, 163
HSL
193, 95%, 33%
HSB
193, 98%, 64%
CMYK
98, 21, 0, 36
LAB
49, -21, -27
LCH
49, 34, 232
OKLCH
0.56, 0.11, 225
XYZ
15, 18, 37
LUV
49, -34, -37
HWB
193, 2%, 36%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.