Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0881AD
RGB
8, 129, 173
HSL
196, 91%, 35%
HSB
196, 95%, 68%
CMYK
95, 25, 0, 32
LAB
50, -18, -32
LCH
50, 37, 241
OKLCH
0.57, 0.11, 232
XYZ
15, 19, 42
LUV
50, -34, -45
HWB
196, 3%, 32%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.