Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
099FBF
RGB
9, 159, 191
HSL
191, 91%, 39%
HSB
191, 95%, 75%
CMYK
95, 17, 0, 25
LAB
60, -27, -27
LCH
60, 38, 225
OKLCH
0.65, 0.12, 219
XYZ
22, 29, 54
LUV
60, -43, -37
HWB
191, 4%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.