Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0C2242
RGB
12, 34, 66
HSL
216, 69%, 15%
HSB
216, 82%, 26%
CMYK
82, 48, 0, 74
LAB
13, 1, -23
LCH
13, 23, 274
OKLCH
0.25, 0.07, 258
XYZ
2, 2, 5
LUV
13, -6, -21
HWB
216, 5%, 74%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.