Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0E2D57
RGB
14, 45, 87
HSL
215, 72%, 20%
HSB
215, 84%, 34%
CMYK
84, 48, 0, 66
LAB
18, 2, -29
LCH
18, 29, 274
OKLCH
0.30, 0.08, 257
XYZ
3, 3, 9
LUV
18, -9, -31
HWB
215, 5%, 66%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.