Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0EA7E7
RGB
14, 167, 231
HSL
198, 89%, 48%
HSB
198, 94%, 91%
CMYK
94, 28, 0, 9
LAB
64, -19, -43
LCH
64, 47, 246
OKLCH
0.69, 0.14, 235
XYZ
28, 33, 81
LUV
64, -42, -65
HWB
198, 5%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.