Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0F5E99
RGB
15, 94, 153
HSL
206, 82%, 33%
HSB
206, 90%, 60%
CMYK
90, 39, 0, 40
LAB
38, -5, -39
LCH
38, 40, 263
OKLCH
0.47, 0.12, 248
XYZ
10, 10, 32
LUV
38, -22, -54
HWB
206, 6%, 40%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.