Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
116179
RGB
17, 97, 121
HSL
194, 75%, 27%
HSB
194, 86%, 47%
CMYK
86, 20, 0, 53
LAB
38, -17, -20
LCH
38, 26, 231
OKLCH
0.46, 0.08, 224
XYZ
8, 10, 20
LUV
38, -25, -26
HWB
194, 7%, 53%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.