Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
127DAD
RGB
18, 125, 173
HSL
199, 81%, 37%
HSB
199, 90%, 68%
CMYK
90, 28, 0, 32
LAB
49, -15, -34
LCH
49, 37, 246
OKLCH
0.56, 0.11, 235
XYZ
15, 18, 42
LUV
49, -32, -48
HWB
199, 7%, 32%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.