Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1298AA
RGB
18, 152, 170
HSL
187, 81%, 37%
HSB
187, 89%, 67%
CMYK
89, 11, 0, 33
LAB
57, -29, -19
LCH
57, 35, 214
OKLCH
0.62, 0.10, 210
XYZ
19, 25, 42
LUV
57, -41, -25
HWB
187, 7%, 33%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.