Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
178EBD
RGB
23, 142, 189
HSL
197, 78%, 42%
HSB
197, 88%, 74%
CMYK
88, 25, 0, 26
LAB
55, -19, -34
LCH
55, 39, 241
OKLCH
0.61, 0.12, 232
XYZ
19, 23, 52
LUV
55, -36, -49
HWB
197, 9%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.