Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
17C5EB
RGB
23, 197, 235
HSL
191, 84%, 51%
HSB
191, 90%, 92%
CMYK
90, 16, 0, 8
LAB
73, -31, -31
LCH
73, 44, 225
OKLCH
0.76, 0.13, 219
XYZ
35, 46, 86
LUV
73, -52, -44
HWB
191, 9%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.