Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1BBEFC
RGB
27, 190, 252
HSL
197, 97%, 55%
HSB
197, 89%, 99%
CMYK
89, 25, 0, 1
LAB
72, -24, -42
LCH
72, 48, 241
OKLCH
0.75, 0.15, 232
XYZ
36, 44, 99
LUV
72, -48, -64
HWB
197, 11%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.