Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1C5E7C
RGB
28, 94, 124
HSL
199, 63%, 30%
HSB
199, 77%, 49%
CMYK
77, 24, 0, 51
LAB
37, -13, -23
LCH
37, 27, 241
OKLCH
0.46, 0.08, 232
XYZ
8, 10, 21
LUV
37, -23, -30
HWB
199, 11%, 51%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.