Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1E4B59
RGB
30, 75, 89
HSL
194, 50%, 23%
HSB
194, 66%, 35%
CMYK
66, 16, 0, 65
LAB
29, -12, -13
LCH
29, 18, 227
OKLCH
0.39, 0.05, 221
XYZ
5, 6, 10
LUV
29, -17, -15
HWB
194, 12%, 65%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.