Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1EB6FE
RGB
30, 182, 254
HSL
199, 99%, 56%
HSB
199, 88%, 100%
CMYK
88, 28, 0, 0
LAB
69, -19, -47
LCH
69, 51, 248
OKLCH
0.74, 0.15, 237
XYZ
35, 41, 100
LUV
69, -45, -72
HWB
199, 12%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.