Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1F4E57
RGB
31, 78, 87
HSL
190, 47%, 23%
HSB
190, 64%, 34%
CMYK
64, 10, 0, 66
LAB
30, -14, -10
LCH
30, 18, 216
OKLCH
0.40, 0.05, 212
XYZ
5, 6, 10
LUV
30, -18, -11
HWB
190, 12%, 66%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.