Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
219FF9
RGB
33, 159, 249
HSL
205, 95%, 55%
HSB
205, 87%, 98%
CMYK
87, 36, 0, 2
LAB
62, -9, -55
LCH
62, 56, 261
OKLCH
0.68, 0.17, 247
XYZ
30, 32, 94
LUV
62, -37, -85
HWB
205, 13%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.