Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
231D33
RGB
35, 29, 51
HSL
256, 28%, 16%
HSB
256, 43%, 20%
CMYK
31, 43, 0, 80
LAB
12, 8, -14
LCH
12, 16, 299
OKLCH
0.25, 0.04, 296
XYZ
2, 1, 3
LUV
12, 1, -12
HWB
256, 11%, 80%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.