Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
232B62
RGB
35, 43, 98
HSL
232, 47%, 26%
HSB
232, 64%, 38%
CMYK
64, 56, 0, 62
LAB
19, 11, -34
LCH
19, 36, 288
OKLCH
0.32, 0.10, 273
XYZ
4, 3, 12
LUV
19, -5, -38
HWB
232, 14%, 62%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.