Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
237498
RGB
35, 116, 152
HSL
198, 63%, 37%
HSB
198, 77%, 60%
CMYK
77, 24, 0, 40
LAB
45, -15, -27
LCH
45, 31, 241
OKLCH
0.53, 0.09, 232
XYZ
13, 15, 32
LUV
45, -28, -37
HWB
198, 14%, 40%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.