Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
267FAD
RGB
38, 127, 173
HSL
200, 64%, 41%
HSB
200, 78%, 68%
CMYK
78, 27, 0, 32
LAB
50, -14, -32
LCH
50, 35, 246
OKLCH
0.57, 0.11, 236
XYZ
16, 19, 42
LUV
50, -30, -46
HWB
200, 15%, 32%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.