Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
28A1BF
RGB
40, 161, 191
HSL
192, 65%, 45%
HSB
192, 79%, 75%
CMYK
79, 16, 0, 25
LAB
61, -26, -25
LCH
61, 36, 225
OKLCH
0.66, 0.11, 219
XYZ
23, 30, 54
LUV
61, -41, -35
HWB
192, 16%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.