Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
28C8DE
RGB
40, 200, 222
HSL
187, 73%, 51%
HSB
187, 82%, 87%
CMYK
82, 10, 0, 13
LAB
74, -35, -23
LCH
74, 42, 213
OKLCH
0.77, 0.13, 209
XYZ
35, 47, 76
LUV
74, -52, -30
HWB
187, 16%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.