Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2993B6
RGB
41, 147, 182
HSL
195, 63%, 44%
HSB
195, 77%, 71%
CMYK
77, 19, 0, 29
LAB
56, -21, -27
LCH
56, 35, 232
OKLCH
0.62, 0.11, 225
XYZ
20, 25, 48
LUV
56, -36, -38
HWB
195, 16%, 29%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.