Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2A5CA4
RGB
42, 92, 164
HSL
215, 59%, 40%
HSB
215, 74%, 64%
CMYK
74, 44, 0, 36
LAB
39, 3, -45
LCH
39, 45, 274
OKLCH
0.48, 0.13, 258
XYZ
11, 11, 37
LUV
39, -18, -63
HWB
215, 16%, 36%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.