Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
2B73ED
RGB
43, 115, 237
HSL
218, 84%, 55%
HSB
218, 82%, 93%
CMYK
82, 51, 0, 7
LAB
49, 13, -69
LCH
49, 70, 280
OKLCH
0.58, 0.20, 260
XYZ
22, 19, 83
LUV
49, -23, -104
HWB
218, 17%, 7%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.