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Azure

#2B80D4

A balanced, vivid azure — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.

Meaning

Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.

Applications

Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.

Conversion

HEX

2B80D4

RGB

43, 128, 212

HSL

210, 66%, 50%

HSB

210, 80%, 83%

CMYK

80, 40, 0, 17

LAB

52, -3, -51

LCH

52, 51, 267

OKLCH

0.59, 0.15, 252

XYZ

21, 21, 65

LUV

52, -28, -77

HWB

210, 17%, 17%

Pantone

Cool Gray 8 C

Harmonies

Analogous

Complementary

Split Complementary

Triadic

Tetradic

Square

Shades & tints

Similar named colors

Browse every named blue on shades of blue, or all families on colors.