Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
2C1007
RGB
44, 16, 7
HSL
15, 73%, 10%
HSB
15, 84%, 17%
CMYK
0, 64, 84, 83
LAB
9, 14, 10
LCH
9, 17, 36
OKLCH
0.21, 0.05, 39
XYZ
1, 1, 0
LUV
9, 13, 5
HWB
15, 3%, 83%
Pantone
Black C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.