Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2E92DF
RGB
46, 146, 223
HSL
206, 73%, 53%
HSB
206, 79%, 87%
CMYK
79, 35, 0, 13
LAB
58, -9, -48
LCH
58, 49, 260
OKLCH
0.64, 0.15, 247
XYZ
25, 26, 74
LUV
58, -33, -73
HWB
206, 18%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.