Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2F4459
RGB
47, 68, 89
HSL
210, 31%, 27%
HSB
210, 47%, 35%
CMYK
47, 24, 0, 65
LAB
28, -4, -15
LCH
28, 16, 257
OKLCH
0.38, 0.04, 249
XYZ
5, 5, 10
LUV
28, -10, -18
HWB
210, 18%, 65%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.