Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3183AA
RGB
49, 131, 170
HSL
199, 55%, 43%
HSB
199, 71%, 67%
CMYK
71, 23, 0, 33
LAB
51, -16, -28
LCH
51, 32, 241
OKLCH
0.58, 0.10, 233
XYZ
17, 20, 41
LUV
51, -30, -40
HWB
199, 19%, 33%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.