Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
31ABC5
RGB
49, 171, 197
HSL
191, 60%, 48%
HSB
191, 75%, 77%
CMYK
75, 13, 0, 23
LAB
64, -28, -23
LCH
64, 36, 220
OKLCH
0.69, 0.11, 216
XYZ
26, 34, 58
LUV
64, -43, -32
HWB
191, 19%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.