Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
33515D
RGB
51, 81, 93
HSL
197, 29%, 28%
HSB
197, 45%, 36%
CMYK
45, 13, 0, 64
LAB
32, -9, -11
LCH
32, 14, 230
OKLCH
0.42, 0.04, 225
XYZ
6, 7, 11
LUV
32, -13, -12
HWB
197, 20%, 64%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.