Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
336F80
RGB
51, 111, 128
HSL
193, 43%, 35%
HSB
193, 60%, 50%
CMYK
60, 13, 0, 50
LAB
43, -16, -16
LCH
43, 23, 224
OKLCH
0.51, 0.07, 219
XYZ
11, 14, 22
LUV
43, -24, -20
HWB
193, 20%, 50%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.