Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
34A4FF
RGB
52, 164, 255
HSL
207, 100%, 60%
HSB
207, 80%, 100%
CMYK
80, 36, 0, 0
LAB
65, -8, -55
LCH
65, 56, 262
OKLCH
0.70, 0.17, 248
XYZ
33, 34, 100
LUV
65, -37, -86
HWB
207, 20%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.