Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
35739B
RGB
53, 115, 155
HSL
204, 49%, 41%
HSB
204, 66%, 61%
CMYK
66, 26, 0, 39
LAB
46, -11, -28
LCH
46, 30, 249
OKLCH
0.53, 0.09, 240
XYZ
14, 15, 33
LUV
46, -24, -39
HWB
204, 21%, 39%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.