Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
36BDF4
RGB
54, 189, 244
HSL
197, 90%, 58%
HSB
197, 78%, 96%
CMYK
78, 23, 0, 4
LAB
71, -23, -38
LCH
71, 45, 239
OKLCH
0.75, 0.14, 231
XYZ
36, 44, 92
LUV
71, -45, -58
HWB
197, 21%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.