Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
385C90
RGB
56, 92, 144
HSL
215, 44%, 39%
HSB
215, 61%, 56%
CMYK
61, 36, 0, 44
LAB
38, 0, -33
LCH
38, 33, 269
OKLCH
0.47, 0.09, 258
XYZ
10, 11, 28
LUV
38, -15, -46
HWB
215, 22%, 44%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.